Day 1 - Wednesday 23rd October 2019
Wednesday, October 23rd, 2019
How to optimise cross-channel customer journeys with personalised customer campaigns that drive loyalty and boost conversion rates
Transforming ominchannel CX: How to leverage customer data to create a single customer view and provide personalised customer communications at every touch point
How can you best apply consumer insights to build a unified view of your customer and build brand loyalty with relevant services across all customer channels?
Which analytics tools are best placed to connect your consumer data sources to build a more coherent view of your customers and identify new opportunities for engagement?
Exploring ethics in consumer analytics: How can you ensure ethical best practice when working with customer data to create appropriate propositions in line with customer needs?